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Brainstorming Phase :: Pre-launch
Product Phase :: Post-launch
Market Opportunity Assessment
Is your business challenged with too many mediocre product ideas? Wondering if your idea could make it to the top? We all have new ideas, but with the right market insights and data we can convert your idea into an innovative, profitable business. That includes working objectively to assess, filter and prioritize product initiatives towards building a successful product portfolio. We will help you with idea creation, feasibility studies and prioritization phases.
Do you think the best products and services' creators and product teams suffered from lack of vision and strategy? Or a lack of thinking on the product's value? Of course not. So how would a great product strategy improve your business? It will reach more customers, improve your competitive advantages and accelerate the business growth.
Coming up with a new idea is not hard, we all got cool ideas, the challenge is in implementation. What we do is helping you turn your idea into a visual wireframe, decide on the minimal viable product, and plan the product development iterations. No one builds the whole product before launch any more, with our help you'll have a clean plan of the products released and the goal of each release, and of course product planning will go hand-to-hand with customer validation; the goal is build the right product, for the right people to solve the right problem.
We understand how frustrating finding the right development team could be, weather you would like to hire an agency, freelancers, or full time software developers we will help you throughout the whole process of agencies research, interviewing, proposals assessments and goals setting. Our technical experience helps us speak the same language of developers and evaluate their work .
Which programming languages should be used to build your product? Which hosting provider? Mobile platform, analytics tool, customers communication tools and many other technologies that requires an experience and a deep research to decide on which to use, with us you won't be busy doing all of that, we will handle it.
With the help of our product marketing experience will help you design and execute effective new product or services launches taking into considerations the stage of your product and the hypotheses you need to prove along the way. Product Launch will include launch strategy & planning, media relations, sales tools & training, and management & measurement.
A product with strong image and trusted image will help reaching more clients and loyal customers. Our work focuses on brand management, including competitive positioning, and the impact that marketing mix and resource allocation have on sales and profits.
User Experience is not only how the product looks like, that's graphics design. UX is how the user feels when using the product, how likely to become and active user, how many times they would visit the app/site, and how much they are willing to pay for it. UX requires us to design, try, and repeat, with every iteration we grow and enhance.
Social Media Strategy
We enable our clients to grow revenue, gain market share, and win against their competition through our experience and insights, our discipline and creativity, and our focus on the customer. We believe market success is a function of getting our four core elements right: right customers, right products, right messages and right offers/channels.
Growth and Revenue
The most important activity for a growing business is to set all funnels' tracking up. That includes being able to track the whole user's journey from clicking on a link somewhere on the internet, to browsing the pages on your website or app, to registering or subscribing to one of your plans, and then making a payment, or simply exit at some point. Once the KPIs tracking take a place an optimization phase starts to identify the best channel of traffic and accordingly shifting the budget towards it. Our approach doesn't exclude any online or offline traffic source, as long as it acquires (or has the potential to) a customer.
Life is too short to build a product no one appreciates. We will help validate your idea, build a Minimal Viable Product (MVP), and set your workflow towards a sustainable growth in users and revenue.
Why Choose Us?
We bring the best and the cutting edge practices and strategies from the heart of silicon valley..
.. and deliver them with a deep understanding of the middle east users. We don't translate, we transpose!